The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Reports of SEO’s death have been greatly exaggerated: Enge
While some online pundits have argued that the field of search engine optimization (SEO) is a dying one, Search Engine Watch’s Eric Enge says that those critics have misinterpreted the facts. In the first plac
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Motorola replaces default search engine on China-bound devices with Baidu
Cell phone maker Motorola has reacted to the news that Google was set to pull out of operations in China entirely, rocking the world of mobile search engine optimization (SEO) by switching the default search engine
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Google rolls out new format for rich snippets
Search engine optimization (SEO) practitioners will now be able to add event listings under their primary listing on Google search engine result pages, the company announced last week. Rich snippets have been in use
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Google’s Q4 earnings skyrocket to $6.7 billion
The search engine optimization (SEO) industry has apparently provided a great deal of grist to Google’s mill, as the search giant today announced earnings of $6.7 billion over the last three months of 2009. Te
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Attempt to copyright the term ‘SEO’ draws angry response from SEO industry
A heretofore-unknown search engine optimization (SEO) practitioner named Clinton Cimring is the latest to file an application with the U.S. Patent and Trademark Office to copyright the term "SEO."
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Experts urge haste on SEO products
The length of time it can take to put a fully fledged search engine optimization (SEO) campaign in the field makes it imperative that the efforts take shape as soon as possible, writes Herndon Hasty for Search Engin
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Overcooked SEO leaves a bad taste in the mouth
Search engine optimization (SEO) professionals say that amateur efforts at SEO are frequently unsuccessful because they run afoul of a few basic rules of the industry. Well-meaning amateur search engine optimization
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Mobile SEO could see shift from Google to Bing
Microsoft and Apple are reportedly discussing the possibility of changing the iPhone’s default search engine from Google to Bing, which experts say could be a significant change in the fast-growing mobile sear
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