Content Marketing Agency in Los Angeles
igh-quality content is essential for Los Angeles businesses that want to generate interest in their products, elevate their brands and develop deep customer relationships. At Brafton, we provide engaging content that captures attention and drives results through our comprehensive content marketing services.
Our data-driven approach to content marketing and digital marketing strategies gives Los Angeles-based companies the tools they need to cut through the noise, enhance their brand development and achieve the business results they’re looking for. As a leading digital marketing agency, we specialize in creating impactful content that resonates with your target audience.
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Content Marketing for Los Angeles Businesses
Brafton started in 2008 as a determined startup and is now a full-service content marketing agency with an experienced team jam-packed with marketing knowledge and a burning desire to help brands produce meaningful results. We offer comprehensive content marketing services that include blog writing, graphic design, social media management, consulting, ROI reporting and more — everything you need to increase your brand awareness and expand your customer base.
We have worked with more than 500 businesses in and around Los Angeles. Our approach to content marketing has been perfected through our 15+ years of experience boosting brands and driving business growth. And we’re just getting started. Whether you’re a new startup or an established company, our digital marketing services are tailored to meet your unique needs.
We Know What Makes Los Angeles Unique
Los Angeles is the entertainment capital of the world — a title rightfully granted to a city full of stars — movie stars, that is. With the Sunset Strip, Venice Beach and a handful of amusement parks all within about 500 square miles, there are a million reasons to go ga-ga for la-la land. And how could we forget to mention the Hollywood sign? Created in 1923 to advertise a local real estate development, this 45-foot-tall sign has become an iconic global landmark.
Among the amazing shopping and beaches, there’s something else you can experience in LA: a partnership with Brafton. Ready to see your brand’s name in lights? We’ve been honored to work with hundreds of LA brands, providing impactful content and innovative digital marketing strategies. You could be the next main character.
Hear From Some of Our California Clients:
How We Helped Allitix Go All-In on Thought-Leadership Content
Getting More Eyes on Girl, LASH’s Instagram Page
$12K Worth of Traffic to 1 Stanford University Blog Post
A Full Suite of In-House Creative Content Services
As an extension of your in-house marketing team, we provide Los Angeles-based businesses with the full range of digital marketing services needed to transform their marketing efforts. Our services include:
Content Writing
Our team of expert content creators works in lockstep with our content marketing strategists to create valuable and informative copy that ranks highly on search engine results pages. Our engaging content always starts with data. We kick off the content creation process by conducting thorough industry research and competitive analysis to determine which topics and keywords perform best in the industry.
Our writers take that information and craft content that’s well-researched, engaging and valuable, ensuring your written assets showcase the real value you can bring to potential customers — even when they aren’t ready to make a purchase. Our comprehensive content marketing services enable us to seamlessly switch gears and write across a range of content types and formats, from educational blog articles to thought leadership white papers, depending on your needs and objectives.
Search Engine Optimization
Search engine optimization (SEO) creates valuable content that engages users and encourages search algorithms to place your content at the top of search engine results pages. A crucial component of any digital marketing strategy, SEO enhances your online visibility.
As the leading SEO agency in the Los Angeles area, we help clients create compelling content that users want to consume, boosting brand development in the process. We write for people, not search engines, but we always follow SEO best practices in our writing to ensure you’re able to reach your target audience.
Our SEO services include:
- Local SEO.
- National SEO.
- On-page SEO
- Technical SEO.
- Video SEO.
An effective SEO strategy plays a central part in your inbound marketing efforts. SEO helps drive organic traffic to your site, encouraging deeper engagement with your brand and, eventually, more goal conversions.
Graphic Design
People tend to be visual learners, and nothing maximizes conversions — and your marketing ROI — more than building a dynamic content marketing strategy that includes graphic design. Our team of graphic designers uses arresting imagery to bring the written word to life, drawing in more traffic, enhancing customer engagement and encouraging more conversions.
Our graphic design services include:
- Custom illustrations
- Formatted whitepapers, eBooks and more
- Interactive infographics
- UX design
Our graphic designers are trained to deliver content that’s perfectly aligned with your branding guidelines, including appropriate incorporation of your color palettes, logos and symbols, typography and other style considerations. Everything we help you produce will have the look and feel of your brand, strengthening your brand strategy and identity.
Video Production
Releasing video content is one of the easiest, most convenient ways to convey valuable information to your target audience. It lets your company communicate your brand identity and explain complex information in short, digestible segments. This helps you maximize brand exposure and drive more traffic to your online collateral, boosting engagement and powering better growth.
Our video marketing products include:
- Animation
- Explainer videos
- Product demos
- Testimonial videos
Video works best when embedded into other forms of content — like blogs or landing pages — and distributed across all your marketing channels. We’ve found this is one of the most effective ways to maximize engagement and get the ROI you’re looking for. Whether you’re aiming for impactful content or looking to enhance your social media strategy, our video production services can elevate your marketing efforts.
Website Design
Think of your website as your digital storefront. In today’s digital-first business and consumer environment, customers are likely going to engage with your business online first and make a decision about your company based on that online experience — before ever engaging with your physical storefront or in-person reps.
Brafton’s web design team helps ensure that every potential customer has an excellent online experience to encourage them to deepen their engagement with your brand. We start by conducting a site health check to identify any issues that could be detracting from the user experience. We assess elements like brand consistency, searchability, page speed, navigation and more, all to ensure users are able to easily and conveniently find the information they’re looking for.
Armed with the results of the assessment, we work with your in-house teams to help you redesign your website. This entails balancing industry best practices with your unique needs to make sure your site experience is fast, convenient and enjoyable for all users. Our marketing automation tools and expertise in user experience design set us apart from other advertising agencies.
Expertise in Every Marketing and Sales Channel
Content has to be distributed across the right channels to achieve your desired results. Our team of email, social media and paid search strategists works with Los Angeles-based companies to maximize their brands’ exposure across the channels with the highest return potential. We collaborate closely with you to develop a digital marketing strategy that aligns with your goals.
Email Marketing
Despite what the naysayers might have you believe, email is still one of the most effective marketing channels in the digital marketing space. Putting valuable content at the top of your subscribers’ inboxes remains a tried-and-true way to build brand awareness, drive website traffic and encourage goal conversions.
When you partner with Brafton, our dedicated email marketing strategists will handle all tasks across the entire life cycle of your email campaigns. We’ll help you craft conversion-worthy lead-generation campaigns to build out your email lists, segment leads into targeted lists that reflect your customer base and craft campaigns that directly target the needs and preferences of your ideal customers.
All the while, we’ll establish a set of key performance indicators (KPIs) to help us track the performance of your campaigns and ensure we’re achieving the goals you want to see. Our content marketing services are designed to deliver engaging content that keeps your audience interested.
Social Media Marketing
An active presence across all — or at least most — social media channels is the hallmark of the modern, digitally savvy brand. Many of today’s consumers take to their favorite social media platforms when they want to learn about a brand. Facebook, Twitter and LinkedIn are today’s Main Street.
Brafton’s social media strategists use a winning combination of automation tools, social media expertise and industry best practices to optimize your presence across all relevant social media channels. As a leading social media agency in Los Angeles, we build the most exposure possible for your content.
Our persona-based approach to social media marketing ensures your posts reach the right people at the right time, maximizing customer engagement and driving the right traffic to your site. Whether you need help with social media management or crafting a social media strategy, we’ve got you covered.
PPC Marketing
With a little extra money, pay-per-click (PPC) advertising turbocharges your content marketing strategy and drastically increases the chances of reaching your target audience. Paid channels earn you prime real estate for your campaigns, letting you optimize the right keywords with laser precision for more website traffic, greater brand awareness and a higher number of goal conversions.
As an experienced advertising agency, we understand the nuances of PPC advertising and how to make it work for your business. Paid ads also return highly accurate information regarding the performance of your campaigns. Our paid strategists use this information to optimize your strategies and deliver even better results in future campaigns.
Marketing Strategy on Demand
When you partner with Brafton, you get to work with a dedicated content marketing strategist who will take the time to learn and understand your business — from your unique value propositions to industry developments — all to help you build a tailored digital marketing strategy that delivers real results.
Our strategists evaluate your existing content strategy and make recommendations based on your goals and needs. They work in tandem with our in-house creative and production teams to bring your new digital strategy to life, then dive into the numbers to evaluate the performance of each digital marketing campaign and ensure goals are met. Whatever your digital strategy needs, we’ve got you covered.
Build Your Brand With Flexible Package and Pricing Options
Our pricing model is based on units, with one unit equal to $100 of marketing spend. The beauty of the Brafton model is that units are completely flexible and customizable, meaning if you decide you need blog content on Day one but change your mind by Day 50, we’re ready and willing to adjust.
No additional charges and no questions asked.
We understand that our success is your success. We don’t nickel and dime. We want to make sure you have all the information you need to build content strategies that deliver. In addition to our flexible packages, we also provide SEO tips and guidance as well as benchmark SEO reports and ongoing reporting — completely free.
