The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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First Google, now Yahoo: Chinese journalists say Yahoo accounts hacked
The Yahoo Mail accounts of a number of Chinese journalists and opposition political activists may have been compromised earlier this week, in an attack reminiscent of the one that targeted Gmail accou
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Film industry wins lawsuit against usenet search engine
Newzbin, a popular search engine that indexes usenet content for paying members, was found liable for copyright infringement by Britain’s High Court, concluding a lawsuit brought by the Motion Picture Associat
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Experts say Google Buzz is officially a flop
After a brief but eventful stay in the public eye, Google Buzz is more or less silent, according to a study by online advertising researcher Chitika. According to Chitika’s research director, Daniel Ruby, Goog
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Golf-related searches reclaiming lion’s share of Tiger’s traffic
Web users are increasingly interested in online content about Tiger Woods’ golf career, rather than his recent personal difficulties, according to data from media researcher Nielsen. The company says that &quo
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Google announces changes to suggested search functions, improved local search
Search engine Google announced Friday that it would improve the internationalization of its suggested search and provide both search and "I’m feeling lucky" buttons even when the suggested searches d
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Google’s long-tail expertise is the secret of its success, says Microsoft exec
Microsoft’s initial ignorance of the possibilities of long-tail search engine optimization (SEO) has hampered the company’s pursuit of Google in the search engine market, Microsoft senior vice president
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Real-time integration could be an unnecessary move for SEO
While the advent of real-time search integration into major search engines like Google and Bing has caused no shortage of comment and debate in the search engine optimization (SEO) community, some experts say that t
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Chinese cell phone companies keep Android, lose Google search
China’s second-largest telecom services provider, China Unicom, has removed Google’s search engine from Android phones being sold for use in the country and prompted concerns that the largest telecom, Ch
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