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The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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Feb 08, 2011 News

ComScore: Nine in 10 Americans visit social sites each month

ComScore’s 2010 Digital Year in Review indicates that social networking has become "an integral part of the fabric of the internet" that impacts a variety of consumers’ online activities – and marketers sh

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Feb 08, 2011 Legacy

Planning for Content Marketing Success: Part 2

Appropriate targeting and search engine optimization are critical to bringing convertible traffic to your website.

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Feb 08, 2011 News

Yahoo rumored to be launching mobile content aggregation platform

Rumors suggest Yahoo is appealing to a mobile audience with a new aggregator tool that delivers relevant news to on-the-go users, and marketers who offer content on their sites should take note of this up-and-coming

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Feb 08, 2011 News

Bing searches rose 21 percent in January

Microsoft’s search share is on the rise.

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Feb 08, 2011 News

Marketers plan to boost social media measurements

A report from the CMO Club provided to eMarketer reveals that site traffic and the number of social fans will be among the most popular measures of social media success this year.

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Feb 07, 2011 News

Quora gets a new product manager, Facebook may not Like this

Business Insider reports that the social question-and-answer site Quora has added a new member to its product management team – former Facebook worker Sandra Liu Huang.

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