Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Jul 08, 2021 Content Marketing Collin Sparling

Lead Qualification: 4 Ways To Identify the Best Marketing Leads

Lead qualification is an effective process for identifying your ideal customer. A strong lead qualification process can net you a good lead that fills your ideal customer profile.

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Jul 07, 2021 Content Creation Chelsey Church

Why Blog Post Outlines Are the Secret to Successful Blogging

Many successful content creators couldn’t get through the day without creating a blog post outline. Learn more about this trade secret.

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Jun 29, 2021 SEO Molly Ploe

Google’s Spam Updates: What Website Owners Should Know About Webspam

Google updated the methods it uses to identify spam in June 2021. Here’s what site owners should know.

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Jun 29, 2021 Content Marketing Collin Sparling

What Is Inbound Marketing?

Inbound marketing creates a pathway for consumers to find their way to your brand. Here’s all you need to know about the history, methodology and success of this marketing technique.

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Jun 28, 2021 Content Creation Dominick Sorrentino

Case Study Questions: How to Get Satisfied Customers to Make a Case for Your Brand [Video + Infographic]

Your ability to bring a case study to life hinges upon your line of questioning during the interview. Are you asking the right questions in the right order?

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