The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Use of social networks still growing, says E-consultancy
The use of social networking sites is continuing to grow, according to web resource E-consultancy.
Graham Charlton, a researcher at the online publisher, explains that despite MySpace, Facebo
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Graham Charlton, a researcher at the online publisher, explains that despite MySpace, Facebo
Google ups market share in August
Google increased its market share to 71.01 percent of all US searches over the four weeks ending August 28th and continued to be the "primary way" web users navigate key industry categories,
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Combining ads ‘boosts marketing effectiveness’
The benefits of combining multiple varieties of adverts on a webpage have been noted by Microsoft. In a recent post on the software firm’s adCenter blog, Carolyn Taylor from the site’s community team exp
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Google outlines digital newspaper initiative
Google has announced an initiative which will see it partner newspaper publishers and digitize millions of pages of news archives. In a post on the search engine firm’s official blog, Punit Soni, product manag
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Yahoo! forms search deal with AT&T
Yahoo! has announced the signing of a deal with communications holding firm AT&T which will see the former’s oneSearch power mobile internet searches made through the latter’s on-deck MEdia Net porta
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US adoption of 3G mobile devices ‘matches Europe’
Adoption of 3G mobile devices in the USA has caught up with western Europe, according to new figures from comScore. Figures from the digital media analyst’s Media Metrix indicate 28.4 percent of American mobil
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Existing customers a “precious commodity”
A company’s existing customers are a "precious commodity" who are the "best prospect" for a firm’s next sale, according to the Local Online Marketing Association.
Presiden
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Presiden
Unprofessional websites can be a “death knell”
An unprofessional website can be a "death knell" for firms, it has been suggested. In a post on E-consultancy’s internet marketing blog, sector commentator Patrick Oak notes that this is because the
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