The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Content Marketing Tools Jessica Barker

How To Build a Content Creation Workflow in 6 Steps

What is content creation without a workflow? Quite likely, a flurry of email attachments passed back and forth beneath a cloud of frustration. It probably involves confusion around creative direction, due dates and
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Content Marketing Jessica Barker

7 Marketing Must-Reads for the Holiday Season

The holidays are in full swing. Marketers around the world are drafting New Year’s resolutions for bringing success to their brands and leveling up their own skill sets.  For some teams, December ends in a flur
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Graphics Jessica Barker

How To Choose Brand Colors That Pop

The golden arches. The red-and-white bullseye.  These ultra-iconic logos wouldn’t be quite the same without a splash of color. And neither would yours. But the endless spectrum of options can be pretty overwhel
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google october core update
SEO Ben Crosby

Google’s November Core Update

On November 2, Google announced its next Core Update to the search algorithm, marking the second significant update in the last two months. This sort of frequency between updates is uncommon, but Google also has dif
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