The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
Get Inspired With These 9 Content Creation Quotes (Infographic)
Is your content marketing strategy running empty? Fill up on inspiration with these content creation quotes.
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Why We’re Surveying Marketers on AI Again (+ We Want To Hear From You)
We’re running our AI in Marketing Survey back to compile fresh insights for the year ahead. Here’s why we’re doing it, what to expect and how to participate.
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Anthropic Says It Thwarted World’s First Large-Scale AI Cyberattack as China-Backed Hackers Penetrate Global Organizations
Anthropic admitted that the first mostly automated AI cyberattack happened in September 2025 using its technology. Here’s what happened and why it’s significant.
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From Idea to Execution: How To Plan a Winning Content Marketing Campaign
From finding an audience and defining responsibilities to making your messaging sing, this is everything you need to get started on a content campaign.
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Marketer vs. Machine: How AI Is (and Isn’t) Changing Marketing Roles
How much are marketing roles changing, really? While analysts admit declining job postings in some areas, others are thriving. Here’s how AI is actually changing jobs.
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How To Overcome 5 Common Challenges of AI Adoption in Marketing
Butting up against these 5 common AI adoption obstacles? These strategies can help you traverse challenges and thrive in the AI-focused years ahead.
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Google’s Latest Search Cleanup: Out With the Old, In With the Streamlined
Google’s cleaning up Search again — simplifying results, retiring unused features and streamlining UX. Here’s what to expect.
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Top 10 Marketing Performance Platforms to Elevate Your Marketing Game in 2026
How do you feel about New Year’s resolutions? I don’t mean going to the gym, packing more protein or eating less carbs. I want to know about your marketing goals and efforts. Maybe you’ve kicked off previous years d
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