Blog | Brafton

The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

Join the conversation and let’s grow together!

Feb 23, 2018 Content Marketing Weekly Dominick Sorrentino

The Content Marketing Weekly: Google, Snapchat and More

Whether you’re rueing the end of skiing season or gleefully anticipating the March thaw, the Content Marketing Weekly is here for you, ready to deliver some of the biggest news in marketing.

Learn More

Feb 22, 2018 Content Analytics Jeff Baker

How to measure content marketing ROI

Updated 2/22/18 There are a million wrong ways to measure the return on your content marketing program, and only a few right ways. Unfortunately, vanity metrics still dominate the field, and they’re perpetuate

Learn More

Feb 22, 2018 Content Analytics Jeff Baker

How to measure content marketing ROI

Learn More

Feb 20, 2018 Content Creation Autumn Green

User-generated content, and why you need it

Isn’t it great to receive a helping hand? User-generated content is just that, boosting your marketing and SEO strategies with minimal effort on your part.

Learn More

Feb 16, 2018 Content Marketing Weekly Jeff Keleher

The Content Marketing Weekly: Updates on Google, AdWords, LinkedIn and Link Building

Love may be in the air, but the only thing we’re sweet on is the CM Weekly.

Learn More

Feb 15, 2018 Life At Brafton Autumn Green

Tracing Brafton’s history with Patrycja Podrazik

From a tiny office to modern-day marketing splendor, Patrycja Podrazik’s seen it all. She currently works in video, which she says is an important style of content you shouldn’t miss out on.

Learn More