The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Microhoo is not a done deal yet
Since unveiling its Bing search engine earlier this year, Microsoft has slowly gained market share and with an announced partnership with Yahoo, the distance between Google and a Microhoo search engin
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SEO can help build online presence
At this point, almost every company realizes they have to have a web presence in order to compete in the 21st century, but just being online doesn’t help if people can’t find you. But by using search eng
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Today’s journalists need to know SEO
The world of journalism is changing as many readers only get their news online. With that change, journalists are having to learn a new set of skills for the newsroom, including search engine optimization (SEO). Wri
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Making a Facebook page SEO-friendly
When people think of search engine optimization (SEO) they generally think they need to have their own domain name and website in order for the technique to work. But the truth is, SEO can help people who have any s
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SEO can help build a positive online reputation
Often times, people have at least one thing that happened in their life that they’re embarrassed about and generally want to hide or keep secret – which can be very difficult on the web. But with a fe
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Niche businesses can benefit from SEO
Some businesses think they have a product that is in too narrow of an area to benefit from search engine optimization (SEO), but the tale of one Wisconsin work clothing retailer proves that any company can see posit
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Retailers should use SEO for back-to-school shopping
For a number of years one popular office supply company has called back-to-school season the "most wonderful time of the year" and with many people going online to buy supplies retailers may
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Online marketing results on sales on par with television ads
For a number of years, online marketing has seen a steady growth of companies getting on board to increase their visibility online. According to a new study, online marketing is now at the same level
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